CollectID Evolves Into ZATAP

In a bold and transformative move, leading "phygital" platform collectID officially announces its transition into ZATAP that was first launched in September as a brand new app and consumer-facing brand. The strategic decision to completely move to ZATAP for both its business and end-consumer operations underscores the company's commitment to revolutionizing the brand-consumer interaction landscape, and bringing a new level of joy to its users by enabling seamless connectivity between physical and digital realms.




David Geisser, CEO and co-founder of collectID, expresses his enthusiasm for the company's evolution in a statement that reads, "From our inception in the year 2018 to verify physical items on the internet, collectID has grown into something much more substantial. Today, we aim to create a brand that brings joy to users and matches our creative approach to developing 'phygital' products. This journey has been possible thanks to our dedicated team and our partners, and we are looking forward to seeing the positive effects ZATAP has on both businesses and end-users."



Businesses: One Tap Away from Your Customers



While the ZATAP's B2B operations continued under the collectID name following the announcement of ZATAP at the end of September, these operations are now set to change to operate within the ZATAP Business umbrella. This shift demonstrates ZATAP's determination to create a unique platform that allows brands to connect with their consumers like never before. The technology assures authenticity of the product and transforms every product into an engaging storyteller, creating stronger bonds with customers.



The main component of ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following functions:




Content Management System: grupoperuinnova.edu.pe Dynamically Add Content, Run Campaigns



Data & Insights: CRM to Track Product Interactions and User Engagement




Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API




Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code




Support Services including Customer Support for End Users, Strategy Consulting, Assistance with Content Production and Marketing Execution





ZATAP is set to establish the standard for phygital products in the market and is paving the way for a future in which the products don't just validate but also captivate. Geisser says, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."


Consumers Just One Tap Away From the ZATAP Experience


ZATAP gives consumers an experience that is revolutionary. The application enables them to not just authenticate their products but also to immerse themselves in the stories and experiences that each product has to offer.



Features of Owning a ZATAP Product:



Digital Meets Physical ZATAP is a bridge between the digital and physical worlds, providing customers with an immersive experience where customers are able to access unique content and offers and rewards and use their services in the digital dimension (i.e. videos games).




The Authentication System: The application has a state-of-the-art authentication method that utilizes ZATAP's exclusive technology. The system, which is built on a combination with encrypted NFC tags and blockchain guarantees the highest security level available that is available and allows users to confirm the authenticity of their products with complete confidence.




Tickets: The products can be used to obtain tickets to events or special events, using the power of a product to gain access only.







About ZATAP



ZATAP is a cutting-edge Product Cloud Platform that redefines the way that consumers interact with their favorite brands. Their mission is to delight customers by connecting physical products with the digital world, creating an immersive phygital experience for fans and consumers. ZATAP has the offices of Switzerland in Switzerland and New York City, ZATAP is a partner for global companies like Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.